CV

RESUME

Vice President of Creative and Marketing
3 Potato 4
2012 – 2014
• Brand and Identity Formation
• All Creative design
• Manage various supportive teams
• Web Development
• Direct all marketing efforts from in-Store materials to outside signage and print advertisements
• All Video Production
• All Product Package Design

Vice President of Marketing
Clear Channel Taxi Media
2006 – 2011
Simultaneously direct all marketing efforts of both a national division of Clear Channel Outdoor; Taxi Media (32 markets) and Las Vegas division of Clear Channel Outdoor.
• Launched Digital Outdoor Network (Digital Billboard)
• Instrumental in finding new revenue streams
• Hire and supervise staff
• Manage various supportive teams
• Direct, supervise and produce all marketing efforts Taxi Media’s: NY10 (5500 Taxis in NY)
• Oversee Competitive Analysis Tool middleware development and launch
• Initiate, sustain, and continue PR and community works: Amber Alert, Crimestoppers, FBI
• Developed, implement and launch national newsletter
• Coordinate, produce & showcase products at events and conferences
• Development of new sales initiatives 
• Dissemination of pulse-of-industry analysis to Sales teams.
• Instrumental in new transit media acquisitions
• Proven track record of concept, user interface, management of development of web properties

Director of Marketing
SkyMedia International
March 2004 – May 2006
· Supervise all video, photography, and design layout and copy for international media company’s collaterals and marketing efforts
 · Interface with Fortune 500 companies including but not limited to: US Airways, General Motors, Verizon, Microsoft and Wall Street Journal.
 · Maintain relationships with top advertising agencies and firms including McCann, Outdoor Services, Kramer-Crasselt, OMD, OMG, & Starcom 
 · Instrumental in interfacing and acquisitions of strategic partners and executives
 · Oversee interviewing, hiring of marketing and office managerial staff
 · Organize, coordinate, design and showcase at trade shows and events
 · Research competing media and trends in marketing budget allocations 
 · Participate with leading trade, research and marketing organizations including OAAA, AAAA, Arbitron, and Neilsen

Majority Partner/Chief Creative
Alien Tongue Design & Development
2000 – 2003
· Managed a seven-person design, development and strategy firm. 
· Direct all visual design, branding, user interface and animation: led design exercises, developed and presented Web and Print compositions to clients, ensured brand consistency in implementation of all media, iterated for final design and coordinated internal teams for production.
· Acquire and interface with all clients through sale, logistical decisions and product development

Skills List

  •  BRANDING & IDENTITY
  •  DESIGN
  •  WEB DEVELOPMENT
  •  PRINT
  •  360 MARKETING
  • WORDPRESS DEVELOPMENT

Associations

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